07: Closet Clutter, Conscious Fashion & a Major ARIMMA Update
How many pieces in your wardrobe are actually being worn?
I'm so excited to share a major update on my fashion brand, ARIMMA. It's been a bit of a rollercoaster ride, but we're so close to the finish line with sampling, and the launch is soon to happen this year! I originally thought I'd be launching last year, but as with all good things, it's happening when it needs to happen. It's been a learning experience, but I'm beyond grateful for the journey so far.
ARIMMA is an on-demand fashion brand that creates timeless, romantic pieces made just for you. It was born out of the idea that fashion can be thoughtful, timeless and responsible. Our creations are soulful, destined to become beloved wardrobe staples for generations. I've introduced some of the designs on our Instagram account, although they have changed slightly since I first shared them online. I'm super proud of them!
Do you have a project you've been working on that needs to see the light of day? Reply and share it with me! I would love to support it and help in any way I can.
Here are my channels (Instagram & TikTok) if you want to keep up with mine. I’d appreciate that.
I recently read an article on how many clothes we actually wear versus what we hold onto in our wardrobes. A Belgian study found that the average Belgian person has nearly 200 garments, with about 20% of them being “dormant.” Even though 75% of those items are still in good enough condition to be reused, most of us keep them around “just in case” for future use.
It got me thinking about ARIMMA’s ethos. I want to create pieces that are built to last, not just for a season, but for years to come—pieces that won’t sit unused in your wardrobe but will become staples. The intention behind every garment is to make sure it serves a purpose in your life, not just collect dust.
But as we look at our closets, it’s also important to consider what happens when we decide to part with those unused pieces. Too often, we toss them out without a second thought, contributing to the overwhelming waste in landfills. The impact of fast fashion and unsustainable habits surrounding clothing disposal is far-reaching—affecting not only our planet but also communities that bear the brunt of textile waste. It’s essential to be intentional about how we discard our clothes, whether it’s donating, recycling, or repurposing them, so they don’t end up contributing to the growing landfill crisis.
Now, let me ask you—how many clothes do you own that you just don’t wear? I know I have a few, especially with my body and lifestyle changing as I get ready to welcome my second little one. It’s a reminder of how important it is to buy and keep only what serves us.
THE LATEST ON YOUTUBE
Ethical Fashion But Make It Bold—The Best Colorful Sustainable Brands
PREVIEW: A pop of color can do wonders—lift our mood and reflect our personality. These designs strike the perfect balance, adding just enough vibrancy without overwhelming. And for those who love neutrals but want a hint of color, I shared a top that is an easy, elegant way to dip into a more playful palette.
TOP PICKS OF THE WEEK
These Beatriz Ball trays ( #1 and #2) are the kind of pieces that instantly add charm and personality to a home. The lilac hue is unexpected yet elegant, and the sculptural design makes them feel like little works of art. Plus, they’re not something everyone else will have—true statement pieces that elevate even the simplest moments.
This plum-infused beauty oil seems super promising—lightweight, packed with antioxidants, omegas, and vitamins A & E, and designed to nourish without clogging pores. If you’re looking for a simple, glow-boosting oil that won’t feel heavy, this one might be worth a try.
Nisolo creates solid leather pieces and this Clara crossbody looks like a great everyday bag. It’s an easy, go-with-everything kind of bag. It’s structured but doesn’t look too stiff, fits your essentials without feeling bulky, and has an exterior pocket for whatever you need to grab quickly. Comes in four solid colors, so you’ve got options.
The Bean Ring by CLED has that perfectly imperfect, organic shape that makes it feel effortless and unique. Inspired by legumes (in the best way), it’s handmade in LA from sterling silver or gold vermeil, with an upcycled glass gem for a little extra character. Simple, sculptural, and just a little different—in a good way.
This tweed jacket is that perfect mix of classic and modern—structured but not too serious, with just the right amount of polish. The textured tweed gives it a timeless feel, while the cut keeps it fresh and wearable. An easy way to pull a look together without trying too hard.
WHAT I’VE BEEN READING
Luxury fashion’s love for nostalgia has shoppers looking straight to the source—vintage. With resale platforms like The RealReal and Vestiaire Collective making archival pieces more accessible, why wait for a reissue when you can have the original? As past collections resurface, brands have to do more than revisit history—they need to evolve it. | Fashion United
Fast homeware is everywhere—from supermarket aisles to trendy high street stores—but at what cost? Much like fast fashion, cheap, mass-produced home goods come with hidden ethical and environmental consequences, from exploitative labor conditions to mountains of waste. While brands like Ikea and H&M are taking steps toward sustainability, real change starts with valuing quality over quantity. Instead of impulse buys, embracing timeless, locally made, or secondhand pieces can create a more meaningful and lasting home. | The Guardian
The EU’s Knowledge Centre for Bioeconomy has released a brief on bio-based textiles, highlighting natural, semi-synthetic, and bio-based synthetic fibers as alternatives to fossil-based synthetics, which made up 67% of global textile production in 2023. While solutions like textile recycling and reducing overproduction face challenges, the report emphasizes the potential of flax, hemp, and wool—though their fragmented value chains limit market share. Scaling these materials will require overcoming economic and regulatory barriers. | Ecotextile News
Fashion’s sustainability reporting is a mess—too many rules, too much paperwork, and no one on the same page. Brands and suppliers are drowning in different systems, making things harder instead of actually fixing problems. New efforts, like Textile Exchange’s TrackIt and Amfori’s ZDHC collab, are trying to simplify things, but constant rule changes and industry competition aren’t helping. The G7 ACT is pushing for a more unified approach, but real progress depends on brands actually working together instead of doing their own thing. | Vogue Business
A study of Belgian wardrobes found that the average person owns around 200 clothing items, but 1 in 5 just sits there, never worn. Most of these unused pieces (75%) are still in great condition, yet people hang onto nearly 60%, hoping they’ll wear them someday. While the study was small, it sheds light on how we can encourage people to get more use out of their clothes—or pass them on—to make fashion more sustainable. | Ecotextile News
Copenhagen Fashion Week is officially known as cool, inclusive and seriously committed to sustainability. Brands must meet strict sustainability standards, proving style and ethics can coexist. The street style? Effortless. The designers? Wearable but exciting. The vibe? Zero pretension, all creativity. CPHFW isn’t the future of fashion week—it is fashion week. | IMAGE
Celebrity closet sales are thriving, blending fandom with fashion’s resale boom. Chloë Sevigny, Jenna Lyons, and Jemima Kirke have all cashed in, while apps like Depop and TheRealReal fuel the trend. Beyond star power, resale is skyrocketing—Grailed’s sales jumped 160%, and the market is set to hit $350B by 2028. It’s circular fashion, but still consumption. | Refinery29
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